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2025
What I DidContent Writing, Editorial Pacing, Print Production, Cover Design, Long-form Layout, Grid Systems, Typography, Concept development, Structural Thinking, Print production, Materials Specification
Designer, Author
The Purpose
If you’ve ever looked for an apartment in New York, this book is for you. If you haven’t but have thought about moving here, this book is also for you.
The concept brief for this book was based on lists. At the time, I was searching for a new apartment. I’d begun taking several notes on the apartments that I visited and developed a long list of apartments with comical notes about a uniquely New York experience. These lived in my “Notes” app and in my text messages with friends and family.
The ThinkingHow many thousands of people have gone through the same experience as me? How many of us laugh after the fact but are dreading the process before and during? I took my notes and wrote content about each apartment viewing. I named each entry and collected specific details about each apartment to set the scene, such as the weather, the date and time, and the neighborhood. After content development came book design. It’s tall and narrow, like the skyscrapers of NYC. Consistent details throughout each entry are included with a unique entry on each page. It reads almost like a brochure or pamphlet and is full of satire throughout.
The OutputSpiral-bound, Hammermill and City Papery paper, laserprinted in Brooklyn. The first edition produced 5 copies in different colored covers.
This book was developed under the mentorship of Natasha Chandani.